WAyfarer Points
The Goal
Drive app downloads
Create a library of marketing content
Social media creation & management
The Strategy
I devised a custom social media marketing strategy and created content that was used in all marketing campaigns to boost their brand awareness. I also managed their paid ad campaigns to increase downloads of their travel app and drive conversions.
The results
Within 3 months, I had increased their social media following by 300%, nurtured their leads with a robust email marketing strategy, and engagement with their brand skyrocketed.
